SM Tool Hire are a local business offering tool hire services to the Wirral. Paul Stevenson, the owner of SM Tool Hire, wanted a colourful website that could promote the range of tools available for hire and attract new business via the internet.

Vandelay set about creating a fresh website that tried not to imitate any other tool hire website.

Tool Hire is a competitive online industry so Vandelay created information pages for every single one of SM Tool Hire’s products, helping them to rank easier for long tail keywords and opening up the site to the Search Engines. The end result was an engaging, search engine friendly website that ranks highly for generic keyphrases such as DIY Hire Shop and attracts new customers to Paul’s business.